Category: eBusiness Tips
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4 Useful Remarketing Tips
Remarketing is a powerful tool for anyone using Google Adwords to drum up more business. It’s often under utilized and today I will be sharing some tips on how you could be doing it better. 1: Dynamic Remarketing For All Verticals: Dynamic remarketing ads generally have a much higher success rate than static ads. You…
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10 Things Your Competitors Can Teach You About SEO
Remember the age old adage, keep your friends close but, your enemies closer? In the world of digital marketing and search engine optimization, there is no one closer to you in search rankings than your competitors. So why do business’ often overlook this step and jump right to building strategy? There is a wealth of…
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4 Easy Tips to Rank for Your Name on Google
It doesn’t seem like it would be all that difficult, to rank for your name in Google or any of the other search engines, but it can be a lot harder than you think. You and your business could pop up—but it might not. Ranking highly in Google is difficult, even when it’s your own…
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How to Cut Your Bounce Rate in Half with Interactive Content
You can grow your blog in two ways: 1. Get more traffic. 2. Do more with the traffic you have. In my opinion, you should do both even though most people focus on the first option. Those bloggers don’t realize they’re losing a large chunk of their traffic before it even has a chance to…
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9 Unique Tips to Grow Your Store’s Online Presence With Social Media
You setup your social media accounts, maybe Facebook, Twitter and Pinterest, but it’s been a few weeks or even years since you’ve touched the accounts. This happens far too often with small businesses. The problem is that even when stores implement decent social strategies it’s tough to improve sales, or at least track whether sales…
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How To Optimize Your Website Without Link-Building
If you work in the search engine optimization sector, you’ve probably heard too many times that ‘link-building is dead’. Well, yes and no. Yes, because links alone won’t get you far these days. Search engines are constantly updating their algorithm; weeding out unnatural links or penalizing sites with spammy content. In fact, Google’s recent Phantom…
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How To Target Your Ideal Buyer in 6 Steps
When you’re trying to reach a particular audience, your success depends on how thoroughly you’re able to target them. It also depends on your market positioning and segmentation, but to achieve both of those you need, first and foremost, to know who your ideal buyer is – and how to reach him (or her). These…
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Mobile Marketing: How to Convert the Mobile Visitor
Digital marketing is having a moment — and it’s a mobile one. For months, digital marketers have been readying their sites for mobile traffic page by page and #Mobilegeddon has come to define the current zeitgeist. According to SMX Speaker and WordStream Content Marketing Specialist Margot da Cunha, this has been a long time coming.…
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3 Reasons Why A Mobile-Friendly Website Design Is Essential
Online advertisers, logged off organizations, mentors, and creators are listening to all the more habitually about the need to guarantee that you have a mobile-friendly site plan. Basically, this implies that your site should naturally and powerfully conform to whichever gadget is being utilized to view the site, whether this is a cell phone, a…