Internet Marketing Blog

BEIJING — SouFun Holdings Limited (NYSE: SFUN, “SouFun”), the leading real estate and home furnishing Internet portal in China, will report its unaudited second quarter 2011 results before the U.S. markets open on Thursday, August 11, 2011.

SouFun’s management team will host a conference call on August 11, 2011 at 8 a.m. U.S. Eastern Time (8 p.m. Beijing/Hong Kong time).

The dial-in details for the live conference call are:

US Toll Free: 1 800 237 9752International: 1 617 847 8706Hong Kong: 800 96 3844Mainland China: 10 800 130 0399/ 10 800 152 1490Passcode: SFUN

Please dial in 10 minutes before the call is scheduled to begin and provide the passcode to join the call.

A telephone replay of the call will be available after the conclusion of the conference call at 11:00 a.m. U.S. Eastern Time on August 11 through August 18, 2011. The dial-in details for the telephone replay are:

US Toll Free: 1 888 286 8010US Toll/ International: 1 617 801 6888Passcode: 75093234

A live and archived webcast of the conference call will be available on SouFun’s website at http://ir.soufun.com.

About SouFun

SouFun operates the leading real estate Internet portal and home furnishing and improvement website in China in terms of the number of page views and visitors to its website in 2010. SouFun has built a large and active community of users who are attracted by the comprehensive real estate and home furnishing and improvement content available on its portal that forms the foundation of its service offerings. SouFun currently maintains 92 offices to focus on local market needs and its website and database contains real estate-related content coverage of 310 cities in China. For more information about SouFun, please visit http://ir.soufun.com.

-Rentrak Provides Continuous TV Measurement to Wisconsin Markets-

PORTLAND, Ore., July 27, 2011 /PRNewswire/ — Rentrak Corporation (NASDAQ: RENT), the leader in multi-screen media measurement serving the advertising, television and entertainment industries, today announced a multi-year Station View Essentials contract to provide local market TV ratings data to Morgan Murphy Media, a television and radio chain based in Madison, Wisconsin. Rentrak will be providing stable and granular TV viewing data for the company’s CBS and My Network affiliates in Madison, Wisconsin and LaCrosse/Eau Claire Wisconsin.

Additionally, Rentrak will be linking their Simmons local market consumer information to the viewing behaviors in these two markets; enabling Morgan Murphy stations to sell their inventory not only on the size of program audiences, but also on their viewers purchase activity and other behavioral l measures.

“Being the first in our markets to bring advertisers continuous measurement falls in line with Morgan Murphy’s intent to serve our clients at the highest level,” said Brian Burns, COO of Morgan Murphy Media. “We are pleased to partner with Rentrak in the LaCrosse/Eau Claire and Madison markets and look forward to using their advanced data to better monetize over-the-air television.”

“Rentrak welcomes Morgan Murphy Media stations to our growing list of stations who demand the most stable and comprehensive local television measurement. Morgan Murphy’s ability to sell their inventory based on consistent and continuous quantitative and qualitative measurement will be a game changer for these stations and the markets in general,” said Steven Walsh, Rentrak’s Senior Vice President of Local Television Sales.

Available in all 210 television markets, Rentrak’s Station View Essentials service features the only fully-integrated database of detailed satellite, Telco TV and cable viewing information from over 18 million televisions nationwide. Providing uniform measurement 365 days a year across every zip code in the United States, Station View Essentials combines database integration of viewing habits with product consumption information in order to generate relevant “purchaser ratings” for its clients.

About Rentrak Corporation

Rentrak (NASDAQ: RENT) is a global digital media measurement and research company, serving the most recognizable companies in the entertainment industry. With a reach across numerous platforms including box office, multi-screen television and home video, Rentrak has developed more efficient metrics to be used as database currencies for the evaluation and selling of media. Rentrak is headquartered in Portland, Oregon, with additional U.S. and international offices. For more information on Rentrak, please visit www.rentrak.com.

RENTM

Contacts for Rentrak Corporation: Sallie Olmsted / Amanda Bialek Office: 310-854-8124 / 310-854-8151 E-mail: solmsted@rogersandcowan.com / abialek@rogersandcowan.com

SOURCE Rentrak Corporation

Market Leader (NASDAQ: LEDR) ( http://www.MarketLeader.com ), an innovator in online marketing and technology solutions for real estate professionals, today launched a marketing agreement with Morris Plains, N.J.-based Weichert Real Estate Affiliates in which thousands of sales associates in some 240 franchised offices will have the opportunity to subscribe to kwkly, Market Leader’s text-based lead generation service.

Market Leader’s kwkly enables buyers to get immediate information about homes for sale from their mobile phone. Real estate agents and brokers instantly capture and communicate with these buyer leads, who receive follow up with agent-branded property details.

“Market Leader has been a critical driver of our success the past year, and we’re excited to now expand that relationship by making this innovative lead generation service available to all of our real estate professionals,” said Marty Rueter, president of Weichert Real Estate Affiliates.

Over the past 12 months, nearly 1,000 Weichert agents and more than 65 offices have worked directly with Market Leader to leverage its RealtyGenerator products. Those agents and brokers are managing more than 42,000 additional buyers and sellers through the Market Leader platform.

Market Leader provides an integrated, Web-based platform that can be a profit-generating solution for real estate offices, helping them gain additional market share and turn the Internet into a profitable new line of business. It includes a host of lead generation, lead management, agent recruiting and management systems, and marketing best practices designed to help real estate professionals build strong customer relationships that lead to closed business.

“Weichert is an important partner that understands how to leverage software to empower their agents, increase their productivity, and grow their market share,” said Ian Morris, chief executive officer for Market Leader. “We take great pride in the results that Weichert brokers are seeing and are excited to help them accelerate their growth in the months and years ahead.”

To learn more about Market Leader, kwkly and RealtyGenerator, please call 1-800-984-7037 or visit www.marketleader.com .

About Market Leader

Market Leader (NASDAQ: LEDR) provides more than 50,000 real estate agents, teams and brokerage companies with a complete lead-to-close marketing and technology system that enables them to grow and manage their business. Founded in 1999 by a second-generation real estate agent, Market Leader enables success for its customers with subscription-based real estate marketing software , a complete contact management system and advertising products that enable them to generate a steady stream of prospects, plus the systems and training they need to convert these prospects into clients.

With a long history of innovation, Market Leader pioneered online lead generation for real estate professionals a decade ago and today is the leading marketing partner to the real estate industry. The company also provides consumers with free access to the information and tools they need throughout the home buying and selling process, such as determining house values by address , and providing access to real estate listings , through its national consumer real estate sites. These websites enable Market Leader to provide its customers with access to millions of future home buyers and sellers while providing these consumers with free access to the information they seek throughout the home buying and selling process.

For more information on Market Leader visit www.MarketLeader.com .

Press Contact: Matt Heinz Heinz Marketing for Market Leader, Inc. 877-291-0006 matt@heinzmarketing.com Investor Contact: Mark Lamb Director of Investor Relations Market Leader, Inc. 425-952-5801 markl@marketleader.com

LAKE MARY, Fla., July 23, 2011 /PRNewswire/ — News that Micrositez, one of the UK’s leading Digital Marketing Agencies has expanded into the US market will no doubt be welcomed by those looking for employment in the digital arena in the greater Orlando area. The SEO company has recently acquired state of the art premises at the Grade A suburban office park, The Crescent at Primera, in Lake Mary, Florida.

Micrositez is an integrated Digital Marketing Agency specialising in Search Engine Optimization (SEO), Pay-per-click (PPC) Advertising and Web Design to small, medium, and large scale businesses in the USA and worldwide. Their clients range from multi-national blue chip companies to small start-up businesses from all over the UK, Europe, Australia, the USA, and South East Asia.

After increasing demand from Micrositez’s North American clients they felt the next step in their global business progression was to expand their US team and establish a base in Lake Mary’s prestigious Crescent at Primera office park in the heart of Orlando Florida’s Hi Tech corridor.

Now in town they are ready to start recruiting their new US team and are currently looking to fill over 30 positions. Micrositez are sure the US market will provide them with some exciting new talent within Web Development, Web Design, Account Management, Pay-per-click, Search Engine Optimization and so on. News of 30 new job openings becoming available in Lake Mary’s private sector is surely welcome news for all those weary job hunters in the current employment and economic climate.

As an International SEO Agency they have an enviable track record not only through offering high end results to online businesses via their organic approach to Link Building, and Search Engine Optimization, their services also extend to web design, PPC management and social media, and they’re so confident of their work they even publish their results live online.

Micrositez success has also been recognized by TopSEOs, the independent authority on Search Vendors, as they have won several Digital Marketing awards and are currently ranked top 3 for Search Engine Optimization, No. 2 for Website Design and have held the coveted No. 1 spot for Link Building for over two years.

They believe their success is based on building strong business foundations and they put their ethics and business integrity above every area of their business. Scot Crone, CEO and Founder of Micrositez said, “As a wholly Christian owned and operated business we knew our success was going to be achieved through developing trustworthy relationships with our clients so we ensured every area of our business was completely transparent and we were completely ethical in our approach to our clients and their businesses.”

It has been an exciting journey for team Micrositez, and moving stateside has certainly been a major highlight and the digital future for Micrositez, their team and their client’s looks promising.

For additional information contact: Karen Crone Email: karen.crone@micrositez.us Phone Number: 407-878-7802

Micrositez is an award winning Digital Marketing Agency, established in 2004 they have grown year on year to become one of the Global leaders in Digital Marketing.

Their mission is to provide an integrated Digital Marketing service to global MNCs becoming their preferred partner and be known for operating a completely ethical white hat SEO internet marketing system that dramatically increases targeted traffic to their clients’ websites at competitive prices and with outstanding service, as well as to build on their reputable and award winning success so as to continue growing and developing their business into new geographical and business areas.

For more info please visit: http://www.micrositez.us.com

SOURCE Micrositez

Low cost internet advertising agencies are the ideal way and most recommended means to make your product or service known and for your web site to earn money. There is such a very huge range of affordable internet advertising agencies that are now found in the Net.There are various Internet advertising agencies according to the kind of product or service they provide. Here is a list of a few of these kinds of online marketing agencies.

1. Web design agencies

These are focused on building web pages for a website. Many web developers are now offering affordable services if you just know how and where to find them.

2. Logo services

Production of web site logos is the main concern of these agencies. Hundreds of pre-designed logos could be purchased or even customized to complement your website better.

3. Copywriting Agencies

In adjunct to search engine optimization, these agencies provide quality content that targets the attention of the market you intend to tap. Looking for the best deals with copywriting services will be a cinch if you know where to look. If you prefer freelancers, they are often found with their own websites.

4. Search engine optimization companies

These companies analyze and modify websites in order to achieve the highest possible search engine ranking. They improve your website’s design and content to better attract more traffic. Link building could also be employed by these e-marketing agencies to benefit your business. They are actually a combination of all the services mentioned above. Sometimes they also go by the name of Internet marketing consultancies or something of that sort.

5. Domain registration companies

Your business’s name in the web is the business of these companies. Looking for the best amongst a wide array of these agencies is like looking for a needle in a haystack. But if you are determined enough to do your homework with these marketing services, results would be more than rewarding. Just make sure that you don’t register with those whose only intention is to rip off those who can’t afford the most reputable domain registration agencies.

These are just a few of the Internet advertising agencies that a web marketing newbie could turn to. Examining your needs first will better your chances in getting in touch with the cream of the crop of these Internet marketing agencies minus the hefty price tag.

Author: Anthony Harris

EV Energy Partners, L.P. (NASDAQ: EVEP) today announced plans to release 2011 second quarter results on Tuesday, August 9, 2011 after market close. In conjunction with the release, EV Energy Partners has scheduled a conference call on Wednesday, August 10, 2011 at 10:00 a.m. Eastern Daylight Time (9:00 a.m. Central), which will be broadcast live over the Internet.

What: EV Energy Partners, L.P. 2011 2nd Quarter Results Conference Call

When: Wednesday, August 10, 2011 - 10:00 a.m. Eastern Daylight Time (9:00 a.m. Central)

How: Live via phone for those interested in participating in the call by dialing 480-629-9722 (quote conference ID 4462519) at least five minutes prior to the start time, or live over the Internet through the Investor Relations section of the EVEP web site at http://www.evenergypartners.com . Financial results will also be posted in the Investor Relations section of the web site.

A webcast archive will be available at http://www.evenergypartners.com shortly after the call and will be accessible for approximately two weeks.

EV Energy Partners, L.P., is a master limited partnership engaged in acquiring, producing and developing oil and gas properties.

EV Energy Partners, L.P., Houston Michael E. Mercer 713-651-1144 http://www.evenergypartners.com

It’s the Golden Rule of copywriting. “Know your target audience.” It is impossible to persuade someone you know nothing about to take any type of action. But the question remains: How - exactly - do you get to know your prospective customers?

For copywriters, this task is the most time-consuming. When you’re faced with making a connection with someone you’ve never met, it can be frustrating. That’s why I was excited when I found out about a series of reports entitled “Words That Sell” (see: http://www.copywritingcourse.com/wordswork.html.)

How would you like it if someone else did the hard part for you? Then take heart! The people at The Brooks Group (publishers of these reports) interviewed hundreds of professionals in a wide range of occupations to get the specific information included in the ebooks.

These reports target people in 38 different industries in detail including medical professionals, chief executives, entrepreneurs, human resources, dentists, doctors, hospital administrators, engineers, real estate managers and so many others. What do they deliver? Details. Exact details about what words work, what words don’t and why.

What’s Good About These Reports

A lot of research went into the making of these reports. It took years to interview countless professionals then compile and sort the data. Then the creators of the reports developed easy-to-read ebooks written in everyday language for each profession. Inside you get: background and personality profile psychological profile exact wording to use reasoning behind why some words work and some words don’t exact wording NOT to use sample letters, headlines and copy to use and more

You get a lot of information in each report. These are not just 5- to 8-page lists of words to use. Each report is 20-25 pages long and has insightful, specific information that will make your job as a copywriter go much more smoothly and quickly.

I also liked that I could buy each report individually or in “combo” packages for a discount. That way, if I need just one, I only have to pay a small price.

These reports are quick to read, and for busy copywriters, that’s a real blessing. I find myself going back to them over and over and - because of the simple layout - I can get the information I need quickly without having to reread the entire report again.

What’s Not So Good About These Reports

They need more examples. Yes, you do get examples of how to use the information, but more would be nice. (Can we ever get enough examples?) The examples given are definitely suitable, but could be more “real world.” They seem rather elementary to me.

Also, it would have been my preference to include a table of contents with clickable navigation links. A minor point? Maybe, but when you use the reports, as much as I do, it would save a great deal of time over the long run.

Overall, the Words That Sell reports (http://www.copywritingcourse.com/wordswork.html) are a huge timesaving tool. They are interesting, accurate and very useful. The sales copy claims you’ll double, triple or even quadruple your profits. I can’t attest to the quadruple part, but I have seen the use of the information in these reports double and triple sales for some of my clients.

Are they worth the $28 (each) price? Absolutely! They’ll save you way more than $28 in research and brainstorming time, and you’ll have a powerful new tool for converting lookers into buyers for 38 different industries.

by Karon Thackston © 2005
http://www.copywritingcourse.com/wordswork.html

Author: Karon Thackston

crealytics GmbH attracts new investors: In addition to early stage investors Bayern Kapital, the Passau-based profit driven search marketing specialists have received a fresh injection of capital from LBBW Venture Capital GmbH and Mountain Super Angel AG. LBBW Venture Capital GmbH and Mountain Super Angel AG will support the young, innovative technology business as lead investors.

crealytics GmbH is the world’s first ‘pay per click’ (PPC) enterprise with a future-oriented paid search marketing strategy geared towards profit. The fresh capital investment will allow the proprietary search engine marketing software “camato” to be developed further and the company’s PPC services to be extended.

As a subsidiary of Landesbank Baden-Württemberg, LBBW Venture Capital GmbH supports young, early-stage companies to put innovative ideas and technologies into practice and, in particular, to establish themselves in the marketplace. Based in Switzerland, Mountain Super Angel AG acts in the marketplace as an “institutional business angel investor” within technology-driven and high growth markets — predominantly in German-speaking countries. With their investment in crealytics, the new investors see the benefits of a promising, high-growth company in the field of online marketing.

“In addition to the management team, we were impressed particularly by the uniqueness of the software in conjunction with the performance-based business model. We are certain that the new capital will enable crealytics to continue the pace of its current success, “explains Mattias Götz, signatory for LBBW Venture Capital GmbH. Ingo Drexler, vice president of Mountain Super Angel AG emphasises the technical innovation potential: “Profitable PPC advertising at the click of a button is clearly in tune with the spirit of the time. Crealytics has the potential to almost completely automate PPC.”Romy Schnelle, investment manager at High-Tech Gründerfonds, adds: “We are pleased with having gained LBBW and Mountain Super Angel as new investors for crealytics continued growth.” Bayern Kapital together with High-Tech Gründerfonds provided the initial seed financing in 2009.

crealytics has experienced strong growth since it was founded in 2008. With its scientific concept of “profit driven search marketing”, the start-up has successfully asserted itself in the market through significant increases in performance: more than 50 customers currently benefit from the technological know-how and performance model provided by crealytics — from large companies, such as Neckermann.ch and Hotel.de, to young enterprises, such as Navabi.de. This has enabled turn over in 2010 to double and staff numbers to keep growing to 25 employees. Furthermore, the company’s search marketing performance has been certified both by Google and the German Federal Association of the Digital Economy.

This growth has been facilitated thanks especially to the proprietary PPC software ‘camato’, which automates the entire operational process of PPC advertising. Currently, approximately 50 per cent of the work normally required to complete repetitive tasks, such as keyword research, clustering, creating ad texts or target URLs, can either be software-supported or completely automated. The capital will be used principally for further software development to enable the performance-based service to be scalable.

Crealytics CEO, Andreas Reiffen, says: “Paid search marketing is becoming increasingly “tough”! Costs per click haves hot up to dizzying heights and the marketing instrument has become increasingly time and labour intensive. Our software enables clients to generate and optimise qualitatively valuable campaigns at the click of a button. In our investors we have found significant partners who share our vision and are supporting the continued development of our technology.”

Images can be downloaded via the following link: http://www.koschadepr.de/news/growth-capital-crealytics-lbbw-venture-capital-gmbh-mountain-super-angel-ag-and-bayern-kapital-

L-R: Daniel Trost, managing director, crealytics GmbH. Christof König, founder and managing director, crealytics GmbH. Andreas Reiffen. Founder and managing director, crealytics GmbH. Image copyright: Christian Haasz.

About crealytics GmbH: Crealytics is the world’s first search engine marketing company that measures its performance using the most fundamental success criteria — profit. The self-developed, forward-looking concept of profit driven search marketing provides a unique kind of transparency and enables customers to maximise the profitability of their PPC activities. The concept of profit driven search marketing is a proven success and is based on scientific models. Our team of 25 employees located in our headquarters in Passau, Germany, explore every possible angle in order to make our clients even more successful. Our happy customers include online retailers, such as edelight and Navabi. We have also implemented our profit driven search marketing concept successfully for Neckermann.ch, several US retailers as well as many German online shops. Find more information at: www.crealytics.co.uk

Media enquiries: KOSCHADE PR Tanja Koschade Maria-Theresia-Str. 22 D-81675 Munich 49 (89) 55 26 47-97/96 tanja@koschadepr.de www.koschadepr.de

	Advertisement: Affiliate marketing Check out this great offer on affiliate marketing http://sgwsoft.com/affiliates.php

SVM continues to expand its eGift card strategy

CHICAGO — SVM, LP, the global leader in providing innovative gift card solutions for businesses is expanding its digital gift card strategy into the consumer ecommerce market.

GiftZip.com is the leading eGift card website in the affiliate marketing space and serves as a gateway to retailers that offer eGift cards online. The website is easy to use, consumer friendly and offers access to over 280 national and regional brands to allow consumers to efficiently obtain all of their eGift cards via one secure location.

Featured in Entrepreneur Magazine, GiftZip.com was recognized as one of the “10 Hot Startups” in June of 2010. As the multi-billion dollar gift card industry continues to grow, consumers are taking advantage of sending eGift cards to friends and family instantly.

The acquisition of GiftZip.com enhances SVM’s distribution of eGift cards while supporting its trusted, fourteen year merchant partnerships with leading Internet and brick and mortar retailers.

“Acquiring GiftZip.com comes at an important time in SVM’s domestic and international expansion and helps to support our digital gift card strategy in both the consumer and business markets,” stated Jim Leroux, President of SVM.

SVM will expand GiftZip’s B2B eGift card business by coupling GiftZip’s strong web presence with SVM’s B2B eGift retailer relationships and unique eGift delivery capabilities. This will provide Internet retailers and service providers with the ability to quickly and efficiently use eGift cards as a digital reward solution for online loyalty, survey and customer satisfaction programs. The offering will be ideal for business buyers and for retailers in the important Shop.org, direct marketing and consumer promotion communities.

“This acquisition adds to the distribution services and growth SVM delivers to our retail partners in the nascent, and important digital gifting category,” stated Andrew Dodge, Vice President of Business Development at SVM.

About SVM

Founded in 1997, SVM is the global leader in providing innovative gift card solutions for businesses. SVM’s products are used by leading incentive, rewards, loyalty and other companies to incent and reward their customers and prospects. SVM is the only company that offers gasoline gift cards from every major oil company in America, as well as 150 of the nation’s most popular retail stores, restaurants, service companies and hotels. For more information on SVM, our gift cards, eGift cards and reward solutions, call (847) 553-9105 or visit www.svmcards.com.

LONDON — In a new ABI Research connected car consumer survey, 1,500 respondents in the US, UK, France, Germany, Japan, and China were asked about their use (and non-use) of several services available to the “connected car.” Among those who do not currently use any infotainment services, connected navigation was named as the most desired infotainment service by between 59% and 72% (Extremely/Very Interested) in all countries except China, where the greatest interest was in concierge services.

Internet Radio only showed average levels of interest among non-users, even in the US where most major OEMs and aftermarket vendors are heavily focusing on multimedia streaming. Surprisingly email, social media, and networking integration scored very low. However those using Internet radio already used it often.

Telematics and Navigation Group Director Dominique Bonte comments: “The clear preference for connected navigation can be explained by the familiarity of users with this service. Clearly car OEMs need to build their infotainment platforms around navigation, especially as overall awareness levels about other connected car services remain low. On the other hand the high frequency of use of Internet radio among users suggests that car owners embrace new services once they have become familiar.”

Other significant conclusions from the connected car survey include:

ABI Research’s multi-country “Connected Car: Market Shares, Awareness, Service Preferences, Usage Patterns, and Willingness to Pay” survey (http://www.abiresearch.com/research/1007733) was completed in 2Q 2011. Questions covered awareness and interest levels in connected car service categories and individual applications, usage patterns, satisfaction, willingness to pay, form factors, user interfaces, and safety issues.

The report of the survey’s results is part of the firm’s Connected Car Research Service (http://www.abiresearch.com/product/service/Connected_Car).

ABI Research provides in-depth analysis and quantitative forecasting of trends in global connectivity and other emerging technologies. From offices in North America, Europe and Asia, ABI Research’s worldwide team of experts advises thousands of decision makers through 40 research and advisory services. Est. 1990. For more information visit www.abiresearch.com, or call 1.516.624.2500.